Forecasting for Growth

sba.gov Maintaining your momentum means looking forward even as you focus on the present. Forecasting and planning are critical to your continued success. Forecasting for Growth: Strategic Thinking To be effective as a leader, you must develop skills in strategic thinking. Strategic thinking is a process whereby you learn how to make your business vision […]

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What is a billboard bicycle?

From Wikipedia, the free encyclopedia Tricycle billboard in Edinburgh, Scotland. A billboard bicycle (advertising bike) is a type of mobile advertising in which a bike tows a billboard with an advertising message. Billboard bicycles, like some other forms of mobile advertising, offer a cost efficient, targeted, and environmentally friendly form of advertising. Gary Saunders of […]

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Marketing 101

SBA.GOV In order to successfully grow your business, you’ll need to attract and then work to retain a large base of satisfied customers. Marketing emphasizes the value of the customer to the business, and has two guiding principles: All company policies and activities should be directed toward satisfying customer needs. Profitable sales volume is more […]

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